Category
Social Media Advertising
Black Friday 2024: Performance Marketing Tips & Tricks
Black Friday is the most important event for online and offline retailers worldwide. This shopping holiday not only brings massive sales results but also sets new standards for…
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The 5 Biggest Performance Marketing Challenges and How to Overcome Them
Performance marketing is a critical component of modern business, enabling companies to target specific audience segments and track the success of marketing campaigns with measurable results. However, while…
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Back to School in Digital Marketing
The "Back to School" period is one of the most important seasons for many brands, especially those targeting children, teens, and their parents. This season presents an opportunity…
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Static or Video – Who Wins?
In the world of digital advertising, the eternal dilemma lies in choosing between static and video ads on platforms such as Facebook and Instagram. We'll explore the advantages…
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Social Media Trends for 2024: What to Expect?
Which social media trends can we expect in 2024? We have analyzed all social media predictions and we are bringing you top trends for 2024.
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Learn how to improve holiday campaigns on Facebook and Instagram
The holiday euphoria is just around the corner so it’s the right time for the holiday spirit to take over your ads on Meta platforms...
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Visual in Paid Social – how to find the right choice
Social media has become one of the most powerful advertising platforms in today’s digital age. However, just having a social media presence is not enough to make your…
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